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UGC Video Production

By MAS Media

These days, User-Generated Content style videos on social media often perform just as well, if not better, in terms of ROI, than traditional corporate commercials.

For UGC that brings the wins, look no further.

Our UGC videos run on the social media ad channels (and are sometimes posted on the social media accounts of) a variety of companies, often in the grocery delivery, health and wellness (supplements, fitness, etc.), skincare, and household products industries. We also create video sales letters used in ad funnels.

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Unique Value Proposition

Clients appreciate:

  • High-end cinematographic skills. Even on iPhone, our work provides an elevated look above what typical at-home content creators are able to provide. With on-point lighting, smooth B-roll shots and quality audio, our videos capture viewers' attention with a subtle “wow” factor. It’s the perfect blend between high-end commercials and casual, everyday, trustworthy, user-generated content.

    • It's UGC, just a little lifted.

    • We draw from Anthony's skills and equipment as a cinematographer and gaffer (lighting technician) for major studio shoots in Los Angeles to produce excellent UGC. More on his film work here.

  • Acting abilities. Clients we've worked with have commented that our acting abilities for narrative UGC (when we're not just spokespeople but also acting out a story) is better than what they're used to — probably because we are experienced actors in short films, voiceover, and more, in addition to our UGC work.

  • Tiffany’s relatability. With a balance of warmth, levity, and trustworthiness, coupled with her acting skills, Tiffany is able to speak to a variety of demographics, from young moms and golfing homeowners to free-spirited millennials in search of great deals.

  • Anthony's vibe. His carefree attitude has gotten him cast as a "friendly musician" and "new-age hippie." In real life, people often ask him about the best things to buy in three major categories: music production, film production, and coffee.

  • The "couple factor." We are glad to use our chemistry to help tell the story of your brand.

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Jack N.

Social Media Advertising

Producer, Writer, Director

“Anthony and Tiffany are excellent content creators. Both of them are enthusiastic and personable on camera, and I appreciate how they're able to run with comedic concepts to make the videos entertaining and fun to watch. 

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"I can count on them to provide top-notch videos with on-point lighting and clear audio while maintaining a presence that feels like an everyday, trustable person on social media. 

 

"I'm pleased with their results over and over, and I highly recommend them.”

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We make a great team because Anthony is a DP/cinematographer, director, video editor, audio recordist, and gaffer (meaning we have access to plenty of great lighting, audio, and other equipment, plus his skills to use it well!). Anthony is also an actor, and Tiffany is an actress, model, and production assistant.

 

We also sometimes hire other actors to round out scenes, add variety, or speak more directly to a client's target market.

 

We film at home and on location for TikTok and Instagram commercials, Facebook and Snapchat ads, and more. Additionally, we have written scripts and shotlists for e-commerce companies that specialize in social media ads and other video projects.

We produce a *lot* of UGC ads, as well as other videos.

We would be grateful to work with you!

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Call us or text us at 785-317-4165 or email us at MooseAndSquirrelMedia (at) gmail (dot) com.

Anthony & Tiffany Salerno create and produce film, music, and marketing content at their studio in the Los Angeles area.

Anthony graduated with a bachelor's degree in music infrastructure studies from California State University Polytechnic and a technical degree from Citrus Recording Arts. He grew up working on film sets and in music studios due to his parents' work in the industry (his father is a Grammy-nominated, multi-Platinum producer).

Tiffany graduated with a bachelor's degree in mass communications with dual emphases in journalism and public relations and a minor in English - creative writing from Kansas State University. She went on to earn a graduate certificate in technical writing and professional communication while working as a writer/editor in the university's marketing department before moving to California.

Call or Text

785-317-4165

More about our Video Production Services

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